Know What is on Your Shelf!

August 19, 2015

One question that seems to be popping up a lot lately pertains to product selections. “How can my staff possibly know all of these lotions?” If this is a question that you have been asking yourself then read on…
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All too often, we get tunnel vision and we only stick with what we know. Now that customers aren't flooding in quite the same way, salons need to branch out and look at other ways to get more business...
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Jump on the Trade Show Train!

February 01, 2015

When I talk to salon owners about the shows coming up in their area, I hear things like "I need to stay and work" ... if salon owners comprehended the true value of attending just one show, they wouldn't hesitate to send every single member of their staff...
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